Pharmaceutical Sales Customer Engagement, CNS - Irvine CA
Company: Otsuka Pharmaceutical
Location: Irvine
Posted on: January 26, 2023
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Job Description:
Otsuka America Pharmaceutical, Inc. has launched a new customer
engagement approach designed to better deliver on patient,
caregiver and HCP expectations in an evolving healthcare
environment. The new model is built around where patients get their
care-locally, with the intent to better serve patients, caregivers,
and healthcare providers, delivering a higher quality experience
that ultimately is focused on improving patient care.The "ecosystem
approach" creates a unified focus among account management,
medical, patient access and market access to engage local
healthcare systems and identify opportunities to improve the
patient experience. Through this matrix model, customers will now
experience more coordinated and seamless care with digital-enabled
support to bridge care gaps.In Otsuka's evolved customer engagement
model, a Health Science Advisor (HSA) in the CNS Franchise will
engage HCPs in the CNS arena through a variety of in-person,
virtual and digital tools, offering expanded expertise regarding
products and the approved conditions they treat.These ecosystems
are led by Ecosystem Leads and are grouped into regional areas.
Regional Leads have significant autonomy to assess unique market
priorities and customize decisions that reflect local customer
needs. In the future, Otsuka will also shift to drive customer
engagement quality, accountability, and cohesion between patients
and healthcare providers. Ultimately, it is all about putting
customers at the center of everything they do.The Health Science
Advisor will report directly to the respective Ecosystem Lead,
coordinating with cross-functional colleagues in Medical (CSSs),
Market Access (HSAMs), and Patient Support (PALs) under appropriate
guardrails. This individual will serve as the main point of
contact/connection to healthcare provider (HCP) and should have a
wide breadth of expertise, (e.g. able to address complex on-label
information based on approved content, able to promote two products
(CNS HSAs).Conducts proactive outreach to HCPs on topics such
as:
Keywords: Otsuka Pharmaceutical, Irvine , Pharmaceutical Sales Customer Engagement, CNS - Irvine CA, Sales , Irvine, California
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