Web Analytics / Online Digital Strategist (1149)
Company: Trinet Internet Solutions, Inc.
Location: Irvine
Posted on: January 26, 2023
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Job Description:
Job Description
Web Analytics / Online Digital Strategist (1149)
Tracking Code
* 1149
Job Description
Trinet is a full-service web firm with expert capabilities in web
strategy consulting, interactive marketing, creative and design
services, web development, and web campaign management services.
Basically, we are all about developing great websites and
applications that allow our clients to breathe new life into their
communication efforts and increase revenue or contributions.
We not only work to help businesses achieve success online, but we
also help many non-profits and faith based ministries as they work
to meet the physical and spiritual needs of people both around the
world and here at home. Some of the organizations we have done work
for include:
* Coca Cola
* World Vision
* Harvest Crusade
* IMAX
* Toyota Racing Development (TRD)
* Focus on the Family
* Cisco / Linksys
* Red Cross, and many more
We are currently seeking Web Analytics / Online Digital Strategist
for our corporate office in Irvine, CA. The selected candidate will
be a motivated, career focused team player with a desire to work in
a growing small to medium sized company. Additionally, the selected
candidate will be involved in developing and integrating web
marketing strategies providing insight and direction into the
performance and efficiency of our client's web presence, and will
also develop and communicate best practices for web metrics and
deliver initiatives that improve online performance. This position
is a client facing position, therefore the selected candidate must
be comfortable presenting web analytics and trends to clients, and
participating in large meetings.
You may very well be a great fit for Trinet if your career passions
include...
* Creating and implementing website tracking strategies
* Analyzing effectiveness of online campaigns
* Presenting actionable recommendations
* Defining and solidifying opportunities for website
improvements
Requirements
Required Skills
* Strong data analysis skills including, but not limited to,
tracking plans and requirements, documentation, data validation,
variable maps, ROI analysis, and the ability to spot trends and
drive ideas forward
* Highly advanced written and verbal communication skills
* Strong critical thinking and problem solving skills
And the ability to:
* Focus on clients, includes the ability to listen, interpret, and
formulate ideas and solutions when working with clients
* Work with technology teams as well as project managers to
implement web analytics solutions for websites and mobile
applications
* Establish strategies based on business goals and client
requirements
* Identify opportunities to capture additional user behavior
data
* Oversee and direct client's budgets, keeping their various
campaigns within these budgets
* Interact with others in a positive manner
* Work independently and as part of a team
Highly advanced written and verbal communication skills
Strong critical thinking and problem solving skills
And the ability to:Focus on clients, includes the ability to
listen, interpret, and formulate ideas and solutions when working
with clientsWork with technology teams as well as project managers
to implement web analytics solutions for websites and mobile
applicationsIdentify opportunities to capture additional user
behavior dataInteract with others in a positive mannerWork
independently and as part of a teamPreferences:MBA degreeA passion
for working with non-profit and faith-based clients, as well as
corporate clients
Strong data analysis skills including, but not limited to, tracking
plans and requirements, documentation, data validation, variable
maps, ROI analysis, and the ability to spot trends and drive ideas
forward
Highly advanced written and verbal communication skills
Strong critical thinking and problem solving skills
And the ability to:
Focus on clients, includes the ability to listen, interpret, and
formulate ideas and solutions when working with clients
Work with technology teams as well as project managers to implement
web analytics solutions for websites and mobile applications
Identify opportunities to capture additional user behavior data
Interact with others in a positive manner
Work independently and as part of a team
Preferences:
MBA degree
A passion for working with non-profit and faith-based clie
Required Experience
Bachelor's Degree required
A minimum of 2 years' experience working on web strategy, including
social media and/or mobile strategy, display advertising, SEO, SEM,
social media and marketing automation
A minimum of 3 years' experience providing web strategy consulting
and presenting information to clients using PowerPoint
presentations
High proficiency with a range of web analytics tools such as:
Google Analytics, Omniture, Adobe Site Catalyst, WebTrends or other
web analytics software
Experience with A/B testing and the concept of statistical
significance
Conducting research and providing analyses on social media and
online marketing tools
Previous experience writing in-depth web analytics reports (30+
pages)
Managing daily, weekly, and monthly campaign metrics
Designing and implementing analytics tagging strategies for
clients, including technical troubleshootin
* Experience working on web strategy, including social media and/or
mobile strategy, display advertising, SEO, SEM, social media and
marketing automation
* Experience providing web strategy consulting and presenting
information to clients using PowerPoint presentations
* Experience working with a range of web analytics tools such as:
Google Analytics, Omniture, Adobe Site Catalyst, WebTrends or other
web analytics software
* Conducting research and providing analyses on social media and
online marketing tools
* Experience writing web analytics reports
* Managing daily, weekly, and monthly campaign metrics
* Designing and implementing analytics tagging strategies for
clients, including technical troubleshooting
* Bachelor's Degree strongly preferred
* US Citizen
Job Location
* Irvine, California, United States
Position Type
* Full-Time/Regular
Keywords: Trinet Internet Solutions, Inc., Irvine , Web Analytics / Online Digital Strategist (1149), Other , Irvine, California
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