Web Analytics / Online Digital Strategist (1149)

Company: Trinet Internet Solutions, Inc.
Location: Irvine
Posted on: January 26, 2023

Job Description:

Job Description

Web Analytics / Online Digital Strategist (1149)

Tracking Code

* 1149



Job Description

Trinet is a full-service web firm with expert capabilities in web strategy consulting, interactive marketing, creative and design services, web development, and web campaign management services. Basically, we are all about developing great websites and applications that allow our clients to breathe new life into their communication efforts and increase revenue or contributions.

We not only work to help businesses achieve success online, but we also help many non-profits and faith based ministries as they work to meet the physical and spiritual needs of people both around the world and here at home. Some of the organizations we have done work for include:

* Coca Cola


* World Vision


* Harvest Crusade


* IMAX


* Toyota Racing Development (TRD)


* Focus on the Family


* Cisco / Linksys


* Red Cross, and many more



We are currently seeking Web Analytics / Online Digital Strategist for our corporate office in Irvine, CA. The selected candidate will be a motivated, career focused team player with a desire to work in a growing small to medium sized company. Additionally, the selected candidate will be involved in developing and integrating web marketing strategies providing insight and direction into the performance and efficiency of our client's web presence, and will also develop and communicate best practices for web metrics and deliver initiatives that improve online performance. This position is a client facing position, therefore the selected candidate must be comfortable presenting web analytics and trends to clients, and participating in large meetings.

You may very well be a great fit for Trinet if your career passions include...

* Creating and implementing website tracking strategies


* Analyzing effectiveness of online campaigns


* Presenting actionable recommendations


* Defining and solidifying opportunities for website improvements



Requirements

Required Skills

* Strong data analysis skills including, but not limited to, tracking plans and requirements, documentation, data validation, variable maps, ROI analysis, and the ability to spot trends and drive ideas forward


* Highly advanced written and verbal communication skills


* Strong critical thinking and problem solving skills



And the ability to:

* Focus on clients, includes the ability to listen, interpret, and formulate ideas and solutions when working with clients


* Work with technology teams as well as project managers to implement web analytics solutions for websites and mobile applications


* Establish strategies based on business goals and client requirements


* Identify opportunities to capture additional user behavior data


* Oversee and direct client's budgets, keeping their various campaigns within these budgets


* Interact with others in a positive manner


* Work independently and as part of a team



Highly advanced written and verbal communication skills

Strong critical thinking and problem solving skills

And the ability to:Focus on clients, includes the ability to listen, interpret, and formulate ideas and solutions when working with clientsWork with technology teams as well as project managers to implement web analytics solutions for websites and mobile applicationsIdentify opportunities to capture additional user behavior dataInteract with others in a positive mannerWork independently and as part of a teamPreferences:MBA degreeA passion for working with non-profit and faith-based clients, as well as corporate clients

Strong data analysis skills including, but not limited to, tracking plans and requirements, documentation, data validation, variable maps, ROI analysis, and the ability to spot trends and drive ideas forward

Highly advanced written and verbal communication skills

Strong critical thinking and problem solving skills

And the ability to:

Focus on clients, includes the ability to listen, interpret, and formulate ideas and solutions when working with clients

Work with technology teams as well as project managers to implement web analytics solutions for websites and mobile applications

Identify opportunities to capture additional user behavior data

Interact with others in a positive manner

Work independently and as part of a team

Preferences:

MBA degree

A passion for working with non-profit and faith-based clie

Required Experience

Bachelor's Degree required

A minimum of 2 years' experience working on web strategy, including social media and/or mobile strategy, display advertising, SEO, SEM, social media and marketing automation

A minimum of 3 years' experience providing web strategy consulting and presenting information to clients using PowerPoint presentations

High proficiency with a range of web analytics tools such as: Google Analytics, Omniture, Adobe Site Catalyst, WebTrends or other web analytics software

Experience with A/B testing and the concept of statistical significance

Conducting research and providing analyses on social media and online marketing tools

Previous experience writing in-depth web analytics reports (30+ pages)

Managing daily, weekly, and monthly campaign metrics

Designing and implementing analytics tagging strategies for clients, including technical troubleshootin

* Experience working on web strategy, including social media and/or mobile strategy, display advertising, SEO, SEM, social media and marketing automation


* Experience providing web strategy consulting and presenting information to clients using PowerPoint presentations


* Experience working with a range of web analytics tools such as: Google Analytics, Omniture, Adobe Site Catalyst, WebTrends or other web analytics software


* Conducting research and providing analyses on social media and online marketing tools


* Experience writing web analytics reports


* Managing daily, weekly, and monthly campaign metrics


* Designing and implementing analytics tagging strategies for clients, including technical troubleshooting


* Bachelor's Degree strongly preferred


* US Citizen



Job Location

* Irvine, California, United States



Position Type

* Full-Time/Regular

Keywords: Trinet Internet Solutions, Inc., Irvine , Web Analytics / Online Digital Strategist (1149), Other , Irvine, California