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Marketing Strategy Manager (location flexible)

Company: Microdesk
Location: Irvine
Posted on: June 7, 2021

Job Description:

Microdesk is seeking a results-driven, strategic marketing leader to join our innovative team! As Marketing Strategy Manager, you will be responsible for identifying, developing, and evaluating the positioning, messaging and promotion of our brand, products, and partners.

This opportunity is ideal for a marketer with a passion for identifying areas of opportunity, formulating creative marketing solutions and a strong understanding of analytics and their importance

This position can report to any of our offices or be remote.

What you will do:

  • Define business needs and communication plans that drive customer engagement and deliver on business goals.
  • Manage high-level creative briefs and translate into plans that are actionable and measurable, both in the short and long-term.
  • Develop go-to-market strategies by determining the right audience, the right message for audiences, and the right delivery system for the messages.
  • Monitor and report on trends and insights related to clients, competitors, and key happenings within the industry.
  • Work in partnership with the marketing team to develop campaign assets and ensure execution aligns with developed campaign strategies.
  • Provide ongoing actionable insights into campaign performance to leadership team.
  • Collaborate with cross-functional teams and partners to support corporate communications and sustain business growth.
  • Proactively identify new opportunities to increase the effectiveness of our digital marketing programs and acquire more new customers.
  • Maintain a strong understanding of the industry, our partners, and products and act as internal subject matter expert.

What you need:

  • Bachelor's Degree in Marketing
  • 5+ years of experience in B2B Marketing
  • Experience with a SaaS company and/or Design technology
  • Exceptional communication skills, both written and verbal
  • Ability to identify, assess and create strategic solutions.
  • Knowledge of various marketing channels and best practices
  • Project management skills and experience with working in PM tools

What we look for:

  • Proven track record using data to inform future decisions and segmentation
  • Proficient in marketing automation platforms (Marketo, Microsoft Dynamics, Salesforce)
  • Solid organizational skills, including prioritization and time management
  • Team player with a can-do attitude that can hold yourself and others accountable
  • Adaptable to an ever-changing, fast-paced environment while manage multiple projects

BENEFITS

We offer an enriching environment where learning and growing technically becomes part of your career. Microdesk is dedicated to fostering the professional growth and development of our employees.

Microdesk offers highly competitive salaries and a comprehensive benefits package including Aetna Medical with company funded HRA or HSA, Ameritas Dental, EyeMed Vision, Health and Dependent Care Flexible Spending Accounts and Commuter Spending Account options, company paid Life, STD and LTD insurances, 401K and Profit Sharing Plan with 35% match and generous paid time off and sick time policies.

Microdesk is an Equal Opportunity Employer

Keywords: Microdesk, Irvine , Marketing Strategy Manager (location flexible), Other , Irvine, California

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