IrvineRecruiter Since 2001
the smart solution for Irvine jobs

Head of Acquisition

Company: JustFoodForDogs
Location: Irvine
Posted on: April 10, 2021

Job Description:

Head of Acquisition What We're Looking ForAs Head of Acquisition, you'll play an essential role in accelerating Just Food For Dogs already rapid pace of growth. In this is a newly created role, you'll lay the foundations of direct to customer growth, hire a team, and will have full ownership of performance marketing strategy and execution. This role reports to the Chief Digital Officer. If you're looking to have a huge business impact and have fun with a talented group of people, all while improving the lives of hundreds of thousands of pets and pet parents, this might be the role for you! What You'll Do

  • Own strategic planning and execution for new customer growth, driving awareness, consideration and conversion amongst millions pet parents
  • Build, lead, and mentor a high performing team of in-house acquisition marketers
  • Drive optimal investment of acquisition spend ensuring that spend volume is maximized under CAC thresholds
  • Collaborate with finance and retention teams to understand, plan, and ensure performance against LTV/CAC
  • Ideate and test ways to leverage omni-channel business to improve CAC dynamics
  • Oversee creation and maintenance of cross-channel attribution framework to guide media mix decisions
  • Own the acquisition testing roadmap and drive A/B testing and iteration across media, messaging, creative, and site
  • Partner with e-commerce team to build, test, and optimize new customer journeys
  • Drive creative strategy in partnership with Brand Marketing team, ensuring well written briefs and desired creative outcomes are achieved with internal and external creative partners Who You Are
    • 8+ years in high growth DTC brands, with a proven track record of achieving step function growth
    • Single product or subscription marketing experience a plus
    • Strong quantitative skills, with experience analyzing and optimizing cross channel media investment
    • Superior communication skills demonstrated at the executive level and cross functionally
    • Well organized, meticulous about the details, and able to juggle multiple priorities
    • A self-starter and proactive, positive thinker
      Who We AreJoin us in the movement to ensure longer and healthier lives for dogs and cats. JustFoodForDogs is breaking new ground in the world of pet food! Vet-developed and recommended, we started cooking our whole-food, human-grade, nutritionally balanced meals in Newport Beach in 2010, and we now have over 50 locations with continuing growth plans! We offer best in class benefits, health, dental, vision, 401k, Pet Insurance, and Employee Discounts on our food and supplements. Learn more about what we do at .

Keywords: JustFoodForDogs, Irvine , Head of Acquisition, Other , Irvine, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Other Jobs


Premier Banker - Pacific Beach
Description: Job DescriptionImportant Note: During the application process, ensure your contact information email and phone number is up to date and upload your current resume when submitting your application for (more...)
Company: Wells Fargo Bank
Location: Santee
Posted on: 04/18/2021

Hair Stylist - Santee Village Square
Description: Stylist br br At Great Clips, we know that stylists like you are most happy when they're cutting hair, so at a Great Clips salon, that's exactly what you get to do Want to be the best stylist in (more...)
Company: Great Clips
Location: Santee
Posted on: 04/18/2021

Seeking Full-time Senior Care Provider In Santee
Description: About who needs care: My mom just had multiple strokes
Company: Care.com
Location: Santee
Posted on: 04/18/2021


Grocery Shopper - Hiring Immediately
Description: Job Description Shipt is a membership-based marketplace that helps people get the things they need, like fresh produce and household essentials, from stores they trust. Help people save time and have (more...)
Company: Shipt
Location: Santee
Posted on: 04/18/2021

Line Cook - Now Hiring
Description: Role Overview br br Our Heart of House Team Members are responsible for setting the pace for a great shift, every shift. They provide dependable, fast service that is absolutely Chili's. If you take (more...)
Company: Chilis
Location: Santee
Posted on: 04/18/2021

Senior Scientist, CMC & Assay Development
Description: Yoh has an exciting opportunity for an experienced-Senior Scientist-with expertise in CMC and Assay Development-to join our Client's team in San Diego, CA. This well-funded, highly-buzz-about Biotech (more...)
Company: Yoh, A Day & Zimmermann Company
Location: Santee
Posted on: 04/18/2021

Hair Stylist - Torrey Highlands
Description: StylistAt Great Clips, we know that stylists like you are most happy when they're cutting hair, so at a Great Clips salon, that's exactly what you get to do Want to be the best stylist
Company: Great Clips
Location: Santee
Posted on: 04/18/2021

Line Cook - Now Hiring
Description: Role Overview Our Heart of House Team Members are responsible for setting the pace for a great shift, every shift. They provide dependable, fast service that is absolutely Chili's. If you take pride
Company: Chilis
Location: Santee
Posted on: 04/18/2021

Hair Stylist - Fletcher Amaya
Description: StylistAt Great Clips, we know that stylists like you are most happy when they're cutting hair, so at a Great Clips salon, that's exactly what you get to do Want to be the best stylist
Company: Great Clips
Location: Santee
Posted on: 04/18/2021

Hair Stylist - Yucaipa Marketplace
Description: Stylist br br At Great Clips, we know that stylists like you are most happy when they're cutting hair, so at a Great Clips salon, that's exactly what you get to do Want to be the best stylist in (more...)
Company: Great Clips
Location: Yucaipa
Posted on: 04/18/2021

Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

Irvine RSS job feeds