Sr. Marketing Manager, Evidence Marketing - Irvine, CA
Company: Disability Solutions
Location: Irvine
Posted on: September 25, 2024
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Job Description:
The Senior Marketing Manager, Evidence Marketing leads Johnson &
Johnson MedTech's electrophysiology activities surrounding the
marketing strategy and execution of key clinical evidence. Working
closely across functions, this marketing leader will be responsible
for the development of multi-channel marketing campaigns,
incorporating the portfolio's scientific evidence. The Senior
Marketing Manager will also provide direction for the execution and
improvement of digital channels to amplify these campaigns. This
role balances strategic, creative, and analytical thinking to
develop strategies that raise awareness of scientific evidence and
positions the business as a leader in the electrophysiology
space.Strategic planning - work closely with Clinical Science and
HEMA to map out the key evidence each year to develop project plans
and marketing campaigns to raise awareness and understandingProject
management - lead cross-functional team to implement coordinated
evidence dissemination and communications activities as a unified
programStorytelling - use storytelling skills to craft engaging
campaigns highlighting the story and benefits of the products,
supported by evidence to engage customers and build brand
loyaltyAnalytical - use data to develop claims and analyze campaign
performance across channelsKey Responsibilities:
Keywords: Disability Solutions, Irvine , Sr. Marketing Manager, Evidence Marketing - Irvine, CA, Executive , Irvine, California
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