Remote - Google PPC Manager
Company: Ned Stevens Gutter Cleaning
Location: Irvine
Posted on: August 5, 2022
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Job Description:
Are you a -PPC Expert? If so, your core area will be to manage
our Paid Media campaigns. We are looking for an accomplished, B2C
marketing expert with experience launching campaigns across various
platforms, including Facebook, Instagram, Bing, Google, etc. You
will grow exponential demand and engagement coming from paid
traffic, managing strategy across channels (SEM, Social,
Directories) and optimizing ROAS and page conversions.The -PPC
execution -across all our DMA's will be your core function. We are
scaling up and growing our business, and we want you to be part of
it.What you will do--- Design, execute and maintain ROI-focused PPC
campaigns--- Continually optimize PPC campaigns to make the most of
the ad budget--- Scale existing channels and find new channels to
make sure each market can reach maximum potential--- Actively
measure and execute A/B split testing for ad copy and landing pages
to ensure optimal campaign performance. Landing page experience
required--- Provide ongoing actionable insights into campaign
performance to the team--- Stay on top of the latest trends in PPC
advertising--- Analyze, manage and continuously improve performance
across paid search campaigns, focusing on scaling acquisition while
achieving efficiency targets and quality based on LTV / CAC--- Be
accountable for meeting ROAS targets and develop insights/tactics
that will increase revenues month-over-month and YoY--- Maintain
and monitor keyword lists, bids, daily and monthly budget caps,
impression shares, quality scores and other important account
metrics--- Provide recommendations and execute strategies for
keyword opportunities, campaign structuring, targeting, and other
facets of paid search based on our growth strategyWe are looking
for someone with--- 4+ years in B2C PPC experience--- At least 2
years specializing in B2C Paid Media--- Experience managing paid
advertising budgets: Google/Bing--- Mastery of tools such as Google
Analytics, Google Ads, Google Tag Manager and others---
Collaborative, curious and not afraid of trying new approaches---
Experienced in delivering improvements in cost per acquisition
across digital channels and campaigns.--- We love an
entrepreneurial mindset--- Google Certifications a PLUS--- Strong
sense of ownership and accountability--- Advanced proficiency in
managing paid search campaigns from implementation through
execution, with a proven track record of driving reduced CPAs and
increasing ROAS--- Excellent analytical skills and passion for
metrics and quantitative analysis--- Data-driven mindset focused on
optimizing day-to-day performance--- Enthusiastic, flexible, and
creative problem solver with excellent attention to detailJob Type:
Full-time
Keywords: Ned Stevens Gutter Cleaning, Irvine , Remote - Google PPC Manager, Executive , Irvine, California
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