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Director, Product Marketing (SaaS B2B Fintech) - Remote

Company: PayNearMe
Location: Irvine
Posted on: May 16, 2022

Job Description:

PayNearMe, a service of Handle Financial, is the industry---s only platform that facilitates cash, debit, credit and ACH payments. With its great mobile experience, PayNearMe---s technology provides a simple way for businesses to collect payments through an intuitive, consistent experience for their customers. PayNearMe is the technology company that---s changing how payments are made. We are a diverse and collaborative company that loves to delight its customers (merchants, consumers, etc.) with simple, useful and practical product/service offerings. We---re headquartered in Silicon Valley with our employees distributed all across the US. Help us reimagine payments We---re in growth mode and looking to add a dynamic Director, Product Marketing, to our PayNearMe team. This position will report to the VP, Marketing. The Director, Product Marketing, is a hands-on leader that will be responsible for driving PayNearMe---s product marketing strategy to drive growth, relevance, differentiation and value of our products in the Bill Payment and iGaming & Sports Betting segments. You will collaborate with cross-functional leaders and teams in virtually all aspects of product and portfolio strategy, messaging, positioning, storytelling, go-to-market execution and analysis. What you---ll own and be responsible for: Lead the product marketing function for the company, collaborating cross functionally to help drive overall product architecture, roadmap and product/feature positioning in a rapidly evolving, highly competitive financial technology category. Drive the product positioning, messaging, branding/naming, and value proposition for PayNearMe products and services in target vertical markets Plan the launches of new products and features, and releases of existing products/features, and manage the cross-functional implementation of the plan. Understand and support our sales channels; train on the problems we solve for our buyers and users; create sales enablement collateral including sales decks, product sheets, presentations/videos, demo scripts, competitive battle cards, and objection handling sheets and teach them how and when to use it Obtain insights into customers--- usage of product and features, use cases and case studies, untapped opportunities and buyer personas, through interviews, surveys and sales data Understand the competitive landscape---be an expert on our competition, how they are positioned, and how/where our products compare. Collaborate with the demand generation team to develop omni-channel go-to-market campaigns and content that resonate with our target buyer personas at all stages of the sales cycle. Initiate, define and manage market research studies in collaboration with internal and external resources and the product team Contribute to the strategy and plan to expand product/features to new verticals, new segments organically, or via partnerships. Requirements 10 years B2B product marketing experience; financial technology or financial services preferred Hands-on strategic, analytical leader with experience working in a technology company in high growth mode. Exceptional ROI-tracking skills, able to prove what is---or isn---t---working. Knowledge of B2B SaaS customer buyer journey and how marketing influences different stages in the sales and renewal cycle Outstanding written and verbal communication skills; comfortable communicating complex technical product information in various formats and channels Strong content creation skills with a portfolio of work to show Excellent people and management skills to interact with colleagues, clients, cross-functional teams and third parties. Comfortable using various collaboration, content and user testing tools including Slack, Jira, Seismic, Salesforce Ability to work and thrive in a fast-paced, distributed, technology-focused organization, managing multiple simultaneously with a positive sense of urgency, ownership and accountability Proven success working cross functionally and closely with a product team Location: Flexible/Remote Travel: Twice a year to headquarters (COVID-19 permitting) Benefits Great compensation package plus extensive benefits Remote working opportunity Fast-paced and professional work culture Company-paid health insurance including medical, dental, and vision Company-sponsored life and disability insurance Stock options package Stimulating start-up culture committed to diversity and inclusion Flexible time off Paid parental bonding leave Team outings and events when permitted PayNearMe strives to create a workplace where all employees thrive. Our core values represent who we are today and we take pride in the way we work with each other as well as with our stakeholders. We---re in this together to do the right thing . We deliver real results we are proud of while remaining respectful , transparent , and flexible . PayNearMe is an equal opportunity employer. We are diligently and thoughtfully working towards cultivating a diverse workforce which in turn, enhances our products and services for the communities we serve. Applicants who represent all backgrounds are strongly encouraged to apply. --- CALIFORNIA CONSUMER PRIVACY ACT: APPLICANT NOTICE Effective Date: January 1, 2020 Last Reviewed on: December 23, 2019 PayNearMe MT, Inc. and Handle Financial, Inc. (collectively, the ---Company---) are providing you with this Notice (---Notice---) to inform you about: the categories of Personal Information that the Company collects and maintains about applicants; and the purposes for which the Company uses that Personal Information. For purposes of this Notice, ---Personal Information--- means information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly with, a natural person that the Company may collect in connection with screening applicants for job openings at the Company. Identifiers and Professional or Employment-Related Information. The Company collects identifiers and professional or employment-related information, which may include some or all the following: real name, nickname or alias, postal address, telephone number, e-mail address, membership in professional organizations, professional certifications, language skills, and current and past employment history. The Company collects this Personal Information to evaluate previous job performance and consider applicants for positions, to develop a talent pool and plan for succession, to conduct applicant surveys, to maintain an internal applicant directory and for purposes of identification, to promote the Company as a place to work, and for workforce reporting and data analytics/trend analysis. Personal Information Categories from Cal. Civ. Code 1798.80(e). The Company may collect categories of Personal Information listed in Cal. Civ. Code 1798.80(e), other than those already listed above, (a) to the extent necessary to comply with the Company---s legal obligations, such as to accommodate disabilities; (b) to conduct a direct threat analysis in accordance with the Americans with Disabilities Act and state law; (c) for occupational health and safety compliance and record-keeping; and (d) to respond to an applicant---s medical emergency. Characteristics of Protected Classifications Under California or Federal Law. The Company may collect information about race, age, national origin, disability, sex, and veteran status as necessary to comply with legal obligations, including the reporting requirements of the federal Equal Employment Opportunity Act, the federal Office of Contracting Compliance Programs (applicable to government contractors), and California---s Fair Employment and Housing Act. The Company collects this Personal Information for purposes including: to comply with Federal and California law related to accommodation. The Company also collects this category of Personal Information on a purely voluntary basis, except where required by law, and uses the information only in compliance with applicable laws and regulations. Education Information. The Company collects education information such as resumes and graduation records. The Company collects this Personal Information to determine suitability for roles, to determine eligibility for training courses, and to assist with professional licensing. Profile Data. The Company may collect profile data, including the following: psychological assessments, behavior analyses, or other profiling of its applicants. The Company collects this Personal Information to determine aptitude for certain positions and job assignments as well. Background Screening Information. In the event that an applicant is given a formal job offer, the Company collects background screening information prior to hiring, including results of the following types of background screening: criminal history; sex offender registration; motor vehicle records; credit history; employment history; drug testing; and educational history. The Company collects this Personal Information to screen for risks to the Company and its clients, and continued suitability for their jobs and to evaluate applicants for promotions. Assistance for Disabled Applicants Alternative formats of this Notice are available to individuals with a disability. Please let us know if you need assistance.

Keywords: PayNearMe, Irvine , Director, Product Marketing (SaaS B2B Fintech) - Remote, Executive , Irvine, California

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