Senior SEO Product Manager

Company: Zillow
Location: Irvine
Posted on: May 16, 2022

Job Description:

About the teamAt Zillow Group, our mission is to give people the power to unlock life's next chapter. The SEO team plays a crucial role in all parts of connecting millions of customers to relevant Zillow Group offerings via search. At Zillow, we are looking for a passionate, detailed oriented, entrepreneurial and growth mindset Senior SEO Product Manager to join our Search Engine Optimization Team and contribute on innovative solutions, analysis, execution and strategy to preserve and improve rankings in collaboration with all product teams.

MEMBERS OF THIS TEAM:
- Collaborate cross functionally with multiple teams across the business
- Apply a test and learn approach to innovation and product development
- Clearly communicate expectations and goals across a diverse range of stakeholders
- Consistently challenge each other to improve how we work togetherAbout the roleIf improving rank for thousands of terms excites you; if you thrive in a dynamic work environment and are thrilled to operate at scale, then this role might be for you!With such a large number of people finding us via search, this role offers huge responsibility, breadth of influence, and impact. You will own our rentals SEO growth roadmap, helping to optimize current page types through rigorous experimentation and help build new experiences that capture customers in various phases of their search journey. As practitioners of SEO, we must adapt quickly to changes in the search engine landscape, and continuously reinvent our tactics and team strategies, so self-motivation and ideation are must-haves for this role.What you'll do

• Define the opportunities and strategy for SEO traffic growth across all Zillow Groups rentals properties
• Identify new and unique opportunities to increase Zillow's SERP visibility and traffic.
• Effectively communicate frameworks for current and future improvement strategies
• Own scalable cross team projects and SEO experiments
• Evangelize the importance of best practices and challenge assumptions with data
• Perform competitive analysis to benchmark our performance and identify gaps
• Be well versed in relevant SEO data and analytics tools
• Have experience with SEO specific experimentationThis role has been categorized as a Remote position. "Remote" employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice which must be identified to the Company. Employees may live in any of the 50 US States, with limited exceptions. In certain cases, an employee in a remote-designated job may need to live in a specific region or time zone to support customers or clients as part of their role.In Colorado, Connecticut, Nevada and New York City the standard base pay range for this role is $107,000.00 - $171,000.00 Annually. This base pay range is specific to Colorado, Connecticut, Nevada and New York City and may not be applicable to other locations.Who you are
  • You have a Bachelor's or Master's degree in Engineering, Marketing, Analytics or another data-driven field.
  • Track record of successfully working with engineering teams
  • 5-7 years of In house Enterprise SEO experience.
  • A proven track record of growing rankings, traffic, and or revenue through SEO tactics and experimentation.
  • Self-starter, collaborative teammate, Curious and Data driven
  • Excellent organizational, prioritization and project management skills.
  • Someone who thrives in a sophisticated work environment, loves learning new things, and admits when they don't go as planned
  • Experience with SEO tools and web analytics applications
  • Strong verbal and written communications skills
  • Understanding of HTML, CSS, JavaScript, and other front-end web programming languages.
  • Experience using Google Analytics, Google Search Console, and Bing Webmaster Tools
  • Preferred Qualification: Knowledge of Python and/or SQLTransferable SkillsHere at Zillow - we value the experience and perspective of candidates with non-traditional backgrounds. We encourage you to apply if you have transferable skills or related experiences.In addition to a competitive base salary this position is also eligible for equity awards based on factors such as experience, performance and location.Get to know usZillow is reimagining real estate to make it easier to unlock life's next chapter. -As the most-visited real estate website in the United States, Zillow - and its affiliates help movers find and win their home through digital solutions, first class partners, and easier buying, selling, financing and renting experiences. Millions of people visit Zillow Group sites every month to start their home search, and now they can rely on Zillow to help make it easier to move. The work we do is helping people move from dreaming to transacting - and no matter what job you're in, you will play a critical role in making this vision a reality.
    Our efforts to streamline the real estate transaction are supported by a deep-rooted culture of innovation, our passion to redefine the employee experience, a fundamental commitment to Equity and Belonging, and . We're also setting the standard for work experiences of the future, where our employees are supported in doing their best work and living a flexible, well-balanced life. But don't just take our word for it. Read recent reviews on and recent recognition from multiple organizations, including: the 100 Best Companies to Work For in 2022 list, Glassdoor Employees' Choice Award, honoring the in 2022, Bloomberg Gender-Equality Index 2022, Human Rights Campaign (HRC) Corporate Equity Index and Best Place to Work for LGBTQ Equality 2022, and TIME list. Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact us at RecruitingAccessibility@zillowgroup.com.Applicants who receive job offers from Zillow Group will be asked to sign a Proprietary Rights Agreement which includes confidentiality, intellectual property assignment, customer and employee non-solicitation, and non-competition provisions. If you are contacted for a role at Zillow Group and wish to review a copy of the Proprietary Rights Agreement prior to receiving an offer, you may request a copy from your Recruiter.

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