Senior Manager - Digital Marketing - Remote

Company: TerraStride
Location: Irvine
Posted on: May 13, 2022

Job Description:

This is a fantastic opportunity to be part of one of the fastest growing and most impactful companies in the outdoor space. HuntStand---s app is an indispensable tool for millions, with over 6 million downloads and 2.2 million active users. HuntStand---s content and media arm provides expert reviews, guides, feature video series and more in partnership with the industry---s largest brands. HuntStand is an organization built by hunters for hunters. HuntStand is looking to expand its marketing team with the addition of a digital marketing manager focused on new user acquisition, monetization of HuntStand---s existing audience and development of new channels and tools. The role will be responsible for acquiring new users through paid channels such as Facebook and Apple Search while also marketing HuntStand---s Pro tier upgrade, printed maps and content to an audience of millions through various channels i.e. email while using best practices such as campaign landing pages. Requirements Expert knowledge of paid channels such as Google Ads, Facebook and Apple Search is a must. Previous experience working with an app or subscriber monetization model is a plus, including DSPs such as Remerge and MMPs like Kochava or similar tools. Experience with email marketing tools such as Klaviyo, MailChimp or Listrak. Knowledge of design and design tools such as Adobe---s Creative Suite is an asset. Knowledge of ecommerce best practices Working knowledge of Wordpess, HTML and CSS Basic knowledge of PHP is an asset. Benefits Startup culture Remote work Emphasis on work-life balance Opportunity to work with top outdoor brands, travel on hunts and be part of a passionate team.

Keywords: TerraStride, Irvine , Senior Manager - Digital Marketing - Remote, Executive , Irvine, California