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Sr. Subscription Manager (Remote)

Company: Scale Media
Location: Irvine
Posted on: January 12, 2022

Job Description:

Scale is a tech-driven direct-to-consumer company that builds and deploys next-generation CPG brands in the beauty, health and wellness industries. Through our proprietary eCommerce and digital marketing engine, Scale transforms consumers' end-to-end online shopping experience while increasing brand loyalty andSubscription Manager/Senior Subscription Manager (DOE)
About Scale:
Scale is a tech-driven direct-to-consumer company that builds and deploys next-generation CPG brands in the beauty, health and wellness industries. Through our proprietary eCommerce and digital marketing engine, Scale transforms consumers' end-to-end online shopping experience while increasing brand loyalty and retention. Scale's growing portfolio of five brands and 100+ products helps hundreds of thousands of people live healthier lives.About the job
We are looking to hire a Subscription Manager/Sr. Subscription Manager (based on relevant experience) to manage our growing CPG subscription programs.
Collaborate with retention marketing, Product Marketing, Acquisition, and CRO to drive new subscriptions and revenue growth while ensuring continued customer satisfaction and a premium customer experience.
This is a perfect position for a data minded marketer with proven subscription management experience who wants to step up to a role with significant visibility in the company.
Sample Responsibilities

  • Responsible for the success of the product subscription programs across several brands
  • Track and interpret data related to subscription including:
  • Adoption rates
  • Churn rates
  • Segmentation/cohort performance
  • Collaborate with the email marketing team to ensure strategy development of lifecycle communications related to our subscriber base
  • Increase loyalty, monthly recurring revenue and LTV while decreasing churn
  • Drive improvements to NPS by designing a product roadmap that delivers unique and effective features that subscribers will love
  • Create a robust testing schedule that will improve our adoption rates and create subscriber stickiness while improving AOV and LTV
  • Develop an in-depth understanding of the customer journey to address pain points and create a frictionless experience for our members
    Requirements:
    • 4+ years DTC marketing experience.
    • Past experience managing a successful subscription marketing program driving.
    • Highly analytical, data-driven, & math oriented. Strong Excel Skills
    • Ability to analyse data, interpret trends, complete root cause analysis, and develop corresponding actionable insights from the data.
    • Knowledge of subscription KPIs and their calculations (e.g. CAC, LTV, churn, etc)
      Desired but not required:
      • Experience with A/B, MVT and Cohort testing including testing platforms (such as Google Optimize, Optimizely or VWO)
      • Experience with ESPs (email service providers) and CRM (customer relationship management) systems
      • Working knowledge of data visualization software packages (such as Tableau, Sisense or Looker)
      • SQL experience
        What We Offer:
        Competitive Salary commensurate with experience100% remote work + monthly work-from-home stipendExcellent medical, dental, vision and life insurance401K program and matchGym membershipGenerous paid time off

Keywords: Scale Media, Irvine , Sr. Subscription Manager (Remote), Executive , Irvine, California

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