Marketing Coordinator

Company: Semaphore Family of Companies
Location: Irvine
Posted on: March 21, 2023

Job Description:

A Marketing Coordinator is responsible for supporting the efforts of the marketing department to carry out marketing campaigns across all Semaphore companies. Their duties include researching market trends and compiling reports about consumer and creator needs, assist in creating marketing campaign content for all Semaphore companies, and assisting in executing other marketing events as needed.
Responsibilities:

• Supporting the Marketing Manager in executing the marketing strategy and plan
• Assemble outreach marketing campaigns for all Semaphore companies including:
• E-mail campaign forecasts
• Updating databases for e-mail prospecting
• Facilitating updates on messages, subject lines and other marketing related content to increase digital marketing metrics calendars
• Organizing and planning promotional campaigns
  • Communicating campaign deliverables, objectives, and timelines to the marketing team
  • Communicating campaign results to other team members as required
  • Conducting research to analyze digital market trends and customer behavior
  • Maintaining an inventory and directory of sales support materials across all Semaphore companies
  • Ensure all marketing resources are accurate and current while coordinating with the marketing manager when new material creation is needed
  • Develop a project-based process to ensure all assignments are scheduled, coordinating and delivered on time for all Semaphore companies
  • Continually seeking and researching new sources of prospective customers while providing recommendations to marketing leadership
  • Oher assignments as needed to support the marketing team
    Skills
    • Excellent analytical skills and a knack for data analysis
    • Strong written and verbal communication skills
    • Skilled in writing and editing content with an attention to detail
    • Strong prioritization, organization, and project management skills
    • MUST have excellent communication skills
      Requirements
      • Bachelor's degree -Required
      • 3- 5 years of experience in marketing
      • 3 years in retargeting potential client and lead data bases
      • 3 years of experience with analytics tools such as Marketo, Google Analytics, and CRM systems
        *This is NOT a remote position

Keywords: Semaphore Family of Companies, Irvine , Marketing Coordinator, Advertising , Irvine, California