Marketing Coordinator
Company: Semaphore Family of Companies
Location: Irvine
Posted on: March 21, 2023
Job Description:
A Marketing Coordinator is responsible for supporting the
efforts of the marketing department to carry out marketing
campaigns across all Semaphore companies. Their duties include
researching market trends and compiling reports about consumer and
creator needs, assist in creating marketing campaign content for
all Semaphore companies, and assisting in executing other marketing
events as needed.
Responsibilities:
- Supporting the Marketing Manager in executing the marketing
strategy and plan
- Assemble outreach marketing campaigns for all Semaphore
companies including:
- E-mail campaign forecasts
- Updating databases for e-mail prospecting
- Facilitating updates on messages, subject lines and other
marketing related content to increase digital marketing metrics
calendars
- Organizing and planning promotional campaigns
- Communicating campaign deliverables, objectives, and timelines
to the marketing team
- Communicating campaign results to other team members as
required
- Conducting research to analyze digital market trends and
customer behavior
- Maintaining an inventory and directory of sales support
materials across all Semaphore companies
- Ensure all marketing resources are accurate and current while
coordinating with the marketing manager when new material creation
is needed
- Develop a project-based process to ensure all assignments are
scheduled, coordinating and delivered on time for all Semaphore
companies
- Continually seeking and researching new sources of prospective
customers while providing recommendations to marketing
leadership
- Oher assignments as needed to support the marketing team
Skills
- Excellent analytical skills and a knack for data analysis
- Strong written and verbal communication skills
- Skilled in writing and editing content with an attention to
detail
- Strong prioritization, organization, and project management
skills
- MUST have excellent communication skills
Requirements
- Bachelor's degree -Required
- 3- 5 years of experience in marketing
- 3 years in retargeting potential client and lead data
bases
- 3 years of experience with analytics tools such as Marketo,
Google Analytics, and CRM systems
*This is NOT a remote position
Keywords: Semaphore Family of Companies, Irvine , Marketing Coordinator, Advertising , Irvine, California
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