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Marketing Analyst

Company: Creative Circle
Location: Irvine
Posted on: August 5, 2022

Job Description:

Position: Marketing AnalystLocation: HybridStarts: Next WeekDuration: Possible Full-TimeStatus: Freelance/ possible Full-TimeRate: DOEOur higher education client is seeking a Marketing Analyst to work with their small team. This is a 40 hr/week, freelance opportunity that could turn into full-time.The team works a hybrid schedule - it will be 2 days in office one week, and 3 days in office the next week, alternating weeks. Office is located in Irvine, CA.The ideal Marketing Analyst candidate is naturally inquisitive, customer service oriented, and has experience with business intelligence software, or Power BI.Marketing Analyst Duties:

  • Reporting to the Marketing Director, you'll collaborate with the marketing team to provide performance reporting dashboards, and analysis on marketing campaigns.
  • Provide in-depth analysis and segmentation
  • Support department with planning, budgeting and month-end reconciliation
  • Oversee integration with applications to internal and third party integration platforms
  • Build and manage relationships with vendors and partners, keeping track of tasks and ensuring vendors are meeting their objectives
  • Design and build surveys, analyze and report results
  • Serve as the liaison between the IT department, Service Center and other internal stakeholders tocollaborate, update and work with in accomplishing various tasks, projects and initiatives
    • Understand statistical methods such as regressions and correlations
    • Develop and build requirements, and scenarios to QA new reporting and tools
    • Monitor lead flow and ability to raise any irregularities with marketing team and stakeholders
    • Assist Director of Marketing with analytics for special projects, growth initiatives, promotions and campaigns including improving student experience and referrals
    • Comply with applicable federal and state laws and regulations, accreditor standards, and institutional policies and procedures.Marketing Analyst Requirements:
      • Bachelors degree required. Preferably in Business, Economics, Marketing or Computer Science.
      • 5 years+ experience in marketing analytics.
      • Outstanding written and oral communication skills.
      • Advanced in Microsoft Excel and running macros is required.
      • Expertise with Microsoft Office Suite: Word, Excel, Outlook, and PowerPoint.
      • Experience with building forecast and planning models for multi-brand and multi-site environments.
      • Experience with SQL.
      • Experience with business intelligence software or Power BI.
      • Experience with Google Analytics and Google Data Studio.
      • Experience with Salesforce integrations.
      • Experience with statistical analysis and lead modeling/scoring.Please submit your resume and the top 3 reasons you're a good match for this role.Submit resume (and samples if applicable) to:

Keywords: Creative Circle, Irvine , Marketing Analyst, Advertising , Irvine, California

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