Head of Digital Marketing (REMOTE) (31204)

Company: Cella
Location: Irvine
Posted on: May 14, 2022

Job Description:

Our People We have musicians, yogi---s, bikers, skiers and snowboarders, Disney fanatics (a lot, actually), cycling lovers, makers and designers, gamers, and likely a few chefs that could give your favorite restaurants a run for their money. We have parents, grandparents, aunts, uncles, sisters, brothers, daughters, sons, neighbors, friends, and--- you get the point. We believe that bringing your whole self to work fosters creativity and productivity and that you are a trustworthy professional. Well, They Haven---t Worked With Us We understand the delicate balance between work and life. And while some say that work-life balance doesn---t exist 100% remote 3pm Fridays year-round Unlimited PTO after your first year Sabbaticals based on years of service Wellness programs Paid Holidays plus additional Bonus Days off & Quiet Days with no meetings 3 paid volunteer days per year & there---s more Cella Also Provides Life Enhancing Benefits Such As Employer paid contributions to health benefit packages including: medical, dental, and vision insurance Life/AD&D LTD/STD 401K with company match Paid parental leave Monthly home office and cell phone reimbursement Laptop & accessories Corporate Donation Match- $100 per employee per year Job overview At Cella, we strive to deliver a memorable service experience with every touchpoint and have been recognized for multiple consecutive years by making our customers promoters of our business. As the Head of Digital Marketing, you will play a critical role in helping the business drive growth through digital enablement and using digital channels to drive awareness and consideration. You will be responsible for evolving and optimizing our digital channel strategy, oversee digital activation and execution, and develop ongoing digital metrics analysis and insights reporting with the goal of delivering best-in-class digital experiences in support of thought leadership strategy, demand generation and engagement initiatives. Success in this position requires establishing relationships with business stakeholders, IT, Operations, and Finance, as well as being proactive, collaborative, environment, Who WE Are We are passionate about helping people build meaningful careers and partnering with organizations to help them win. Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. Our secret sauce? The Cella Trifecta: we have the right people, we understand our clients and we deliver results. Together, we put passion to work. We---re the only creative staffing firm to win the Best of Staffing-- Client and Talent Awards for 10 years running. We are teams built of thought leaders, collaborators, creators, and innovators. We work hard. We have fun. And, we do it all together. We are a community of people working together towards common goals and dreams- we celebrate our successes: our WINS, both big and small, and we unite under pressure to make the magic happen. Who YOU Are You are a strategic and innovative marketing professional, seeking to build out email, social and paid ad campaigns. Spearheading website and blog optimization and rolling out marketing automation excites you. You are comfortable partnering with subject matter experts, sales teams and the Executive Board to solve problems and share creative marketing opportunities to help drive growth. You are solutions-oriented and results-focused. You are comfortable relying on your team as they are reliant upon you. You are an enthusiastic learner, critical thinker, highly organized, and a subject matter expert in marketing automation, email marketing and search engine optimization. And, finally--- You are just as passionate about what you do, as we are in what we do. Passion shines through here, and if that---s what you---re looking for, Cella may be the right opportunity for you What WE Expect 7-10 years of marketing experience, including 2 years of website, social media, and email marketing experience preferably in a financial services role. Bachelor---s degree in marketing or related field required, Master---s degree a plus Working knowledge of channel specific marketing (Email, LinkedIn, Web, SEO, SEM, Paid Search, etc.), digital analytics, and automation solutions Working knowledge of HubSpot, HubSpot social and email, and Google analytics Sound functional knowledge of the Adobe Experience Cloud solutions strongly preferred, including marketing automation tools, such as Marketo, or equivalent (e.g., Salesforce Marketing Cloud). Demonstrated success in the implementation of digital marketing solutions, partnering with technical teams in the development of automation requirements and/or supporting systems deployment Knowledge of basic HTML and Knowledge of SEO Leadership Competencies: Thinks Strategically --- Sets direction aligned to the company---s strategy, applying external and global perspective to meet local and global needs. Creates Partnerships --- Authentically builds trusted relationships and collaborates across global, diverse, and multi-functional teams to successfully drive business objectives. Focuses on Clients --- Promotes client centricity and ensures focus on creating great client experiences to achieve competitive advantage. Drives Results --- Sets aggressive goals and is accountable for continuously driving improved performance, leading change, and ensuring high standards. Most importantly, you embody our values of Service Excellence, Entrepreneurial Spirit, Passionate Performance, and Employee Centricity. You are just as committed to what you do, as we are in what we do. Passion shines through here, and if that---s what you---re looking for, Cella may be the right opportunity for you. Not sure you meet 100% of our qualifications? That's okay, please apply if Cella seems like the right values-fit for you. Cella is an award-winning leader in consulting, staffing and managed solutions for creative, marketing, digital and proposal development teams. Our secret sauce? The Cella Trifecta: we have the right people, we understand our clients and we deliver results. Together, we put passion to work. If you are interested in applying for this position please email your resume and letter of interest to jackie.smithcellainc.com Referrals are always welcome Thank you for your thoughtful consideration PL Cella is an equal opportunity employer. All applicants will be considered for employment regardless of their race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, disability status, or any other characteristic protected by federal, state, or local law. Cella is not a micro-management organization. We hire smart and driven teammates, provide them dedicated support, clear direction, tools, resources and world class sales offerings to go to market with. Cella empowers our teams to reach their fullest potential within a reasonable framework and then simply judges them by their results. Cella is an equal opportunity employer. All applicants will be considered for employment regardless of their race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, disability status, or any other characteristic protected by federal, state, or local law.

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