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Digital Marketing Copywriter

Company: Human
Location: Irvine
Posted on: January 13, 2022

Job Description:

Why Work Here?
Looking for a career with a higher purpose that you feel more connected to?
Human is a progressive full-service digital marketing agency designed to grow great companies and have fun while doing it. We are focused on delivering ROI to ecommerce and B2B clients, particularly in Southern California.
Our mission is to: ENJOY LIFE AND HELP OTHERS.
We focus on enjoying life by ensuring each member of our internal team is aligned to their personal and career goals, learns every day and thrives in our culture. This results in an atmosphere where everyone enjoys their daily work. With a strong, productive and happy internal team, we go to market each day with the best digital marketing strategies to deliver max ROI for clients and help grow their businesses.

  • OTE: $60,000 - $80,000
  • Flexible Schedule Set your own schedule
  • Unlimited Vacation Take vacation whenever you need it
  • Free fare Unlimited snacks, drinks, healthy food and such
  • Excellent Health Benefits Great options & employee coverage
  • Team Events Quarterly celebrations, conferences, team lunches and happy hours
  • 401K
    Job Purpose
    Were looking for an experienced, highly creative marketing copywriter to develop brand style guides and product marketing messaging and write engaging marketing and website copy.
    More specifically, were looking for someone to:
    • Write engaging, persuasive and creative copy for landing pages, webpages, video scripts, email and more that incites potential buyers to take action and reflects brand style guides
    • Write content for branded assets including ebooks, whitepapers, infographics, etc.
    • Collaborate with the design team to deliver on-brand content, assets and webpages
    • Create ecommerce product descriptions that align with brand style guides
    • Support Content Director and Account Strategists in the brand discovery process for clients, including competitor research, market research and competitive analysis
    • Research and develop clients buyer personas
    • Help develop and implement product marketing strategy and messaging direction
    • Develop, implement and adhere to brand style guides to create consistent messaging across all customer touchpoints
    • Research and pitch new content ideas to the team
    • Collaborate with the marketing team to create and manage an editorial calendar and deliver on content deadlines.
    • Perform comprehensive grammar, usage, accuracy, consistency, style and voice review for own work and the work of others
    • Present and champion finished concepts to clients and implement client feedback
    • Use Google Analytics to analyze content performance and inform strategy

      Required Skills
      • Bachelors degree, preferably in journalism, English or marketing
      • Minimum 3-5 years of copywriting experience
      • Excellent copywriting and editing skills
      • Advanced knowledge of grammar
      • Working knowledge of SEO best practices
      • Ability to quickly digest and clearly communicate new information
      • Strategic and creative thinking
      • Superior organization skills and attention to detail
      • Strong work ethic and ability to self-manage
        by Jobble

Keywords: Human, Irvine , Digital Marketing Copywriter, Advertising , Irvine, California

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