Brand Marketing Specialist

Company: LUMINAS
Location: Irvine
Posted on: February 22, 2021

Job Description:

LUMINAS' is a medical technology company. LUMINAS manufactures a suite of products including, LUMINAS--- Relief Patch, STAMINAPRO---, and Power Sleep---, all of which utilize advanced electroceutical technology to deliver desired effects safely without the need for chemicals or drugs. We are looking for a Brand Marketing Specialist to help own the STAMINAPRO Brand Ambassador program. STAMINAPRO has many athletes in various professional leagues, celebrities, influencers, and micro-influencers as a part of the brand ambassador program. This recently launch program, has gained a lot of traction early on due to its uniqueness and maintaining a focus of building authentic, long-term relationships with our ambassadors. You will have the opportunity to join in on the ground level and influence the evolution of the program across many channels and strategies. As a go-to point person for our brand ambassador programs they will engage with discovery, selection, onboarding, launch, communication and check-ins with the brand ambassadors. Helping to grow the program to being a key revenue driver for STAMINAPRO with consistent growth.Requirements* 5+ years' experience in e-commerce D2C and account management.* Charismatic and outgoing personality who is great at building relationships.* Inherent ability to tell a brand story, communicate the value of a program and provide excellent customer service.* Desire to be go-to resource and for forwarding for professional athletes, celebrities, and influencers, agents, and talent managers working with our brands.* Proven analytical skills, measuring and reporting on the performance of marketing campaigns against goals.* A dynamic mindset, ability to make a plan but also embodies the ability to pivot in real time.* Feels at home working in fast-paced environment, that will quickly evolve with scale.* Takes pride in being detail oriented and follow up/through.Responsibilities* Manage the initiatives, assets, and future development of the STAMINAPRO Brand Ambassador Program.* Work closely with brand ambassadors, agents, and managers to help support them continue to help get #PatchesOnPeople.* Recruit, select, and onboard new brand ambassadors.* Work with our team to help architect downstream upsell and cross sell opportunities from our sample program.* Coordinate with our creative team and external teams to develop novel content to support key brand ambassadors.* Work with our organic marketing team to establish & grow the social media accounts (IG, FB, LinkedIn, Clubhouse, TikTok, etc.) seeding brand ambassador content.* Create and write unique content for brand ambassador promotions and ads.* Provide insight and successes from our brand ambassadors with reporting and insights.* Maintained a sufficient budget and hit target spend monthly (boosted posts campaigns).* Holds competitive negotiation skills for paid partnerships with content creators, agencies and influencers.* Organize brand events and activations, both digital and in real life.* Cultivated new communities of influencers to broaden target customers and outreach.Compensation* Competitive salary based off of relevant experience, capabilities, and potential in growth.* While relevant experience is an important piece to determining salary and equity compensation, we also strongly value your capabilities, alignment with company culture, willingness to learn, and growth potential.* Company equity, which vests over 4 years.* Comprehensive health, dental and vision benefits, personal time off.About Luminas International, LLCFounded in 2014, is an innovative developer and manufacturer of electroceutical charging technology.Luminas' proprietary electron imprinting technology process is the next generation of medicine and electroceuticals, whereby host electrons taken from specific constituents can be directly imprinted into a patch to be subsequently delivered to the body. Due to the inherent electrical attributes of humans, the host electrons stored in each patch can be induced by the body without requiring the use of any power source, pills, needles, creams, or diluted solution to be consumed.This new electron imprinting technology paves the way for a safer and more effectivetargeted outcome and offers limitless possibilities for use in a wide range of industries- including health, jewelry, agriculture, food, cosmetics, and apparel. Luminas and itscore technology truly has the potential to directly benefit consumers and the world ina positive way.The business operates two commercial brands: LUMINAS and STAMINAPRO.www.luminas.com - www.staminapro.com

Keywords: LUMINAS, Irvine , Brand Marketing Specialist, Advertising , Irvine, California